Pegasus Book Club » Computing & IT

In Search of Stupidity (Second Edition)

Alexis Leon — Tue, 22 May 2007 06:46:25 +0000

This is the second edition of Merrill R. Chapman’s highly successful book, In Search of Stupidity: Over 20 Years of High-Tech Marketing Disasters. In the book, he chronicles the history of the high-tech industry during the last few decades, highlighting the stupid mistakes made by the so called ‘excellent’ companies and how they perished because [...]

Ambient Findability

Alexis Leon — Mon, 12 Mar 2007 15:01:21 +0000

Today we are not faced with lack of information; instead we are faced with information overload. In this age of information explosion we are bombarded with information. So we must develop skills and formulate sound strategies to deal with the information explosion.

To be competitive and good in one’s chosen profession, one need to be up-to-date [...]

Lifehacker

Alexis Leon — Sun, 04 Mar 2007 17:46:34 +0000

This book is for people who want to do work more efficiently, who want do more things, and want to work smarter not harder. The subtitle summarizes the contents of the book—88 tech tricks to turbocharge your day. This book contains useful tips, tricks, shortcuts and workarounds that will help you become more productive and [...]

Beyond Code

Alexis Leon — Thu, 22 Feb 2007 17:30:28 +0000

This book is not about coding; it is about the career beyond coding. Many IT professionals in their quest to learn the latest and hottest technology chase the unattainable all their life as the IT field, what is sexy and hot are outdated in a couple of months. So today’s hottest technology will be obsolete [...]

Improving Software Development Productivity

Alexis Leon — Wed, 29 Mar 2006 06:47:22 +0000

This Amazon short is about improving the software development productivity. It contains techniques and methods to improve software development productivity. These techniques, if applied properly, could improve the efficiency of software professionals, software development teams and software organizations.

I have my M.Tech and B.Tech degrees in Industrial Engineering. I had worked as an Industrial Engineer for [...]

Don't Make Me Think

Alexis Leon — Thu, 27 Oct 2005 06:25:50 +0000

A Common Sense Approach to Web Usability (2nd Edition)

Out of the millions of Web site that has mushroomed in the cyberspace in the recent years, only a very few are designed with usability in mind. There are many reasons for this such as lack of awareness, lack of management support, dearth of expertise to name [...]

The Best Software Writing I

Alexis Leon — Thu, 27 Oct 2005 06:03:41 +0000

Selected and Introduced by Joel Spolsky

In this book, Joel Spolsky, a veteran software professional and author, presents 29 articles, which he feel represents the best of software writing during the period 2003-2004. Joel’s goal in bringing out this collection is to encourage software professionals to write better and to teach them how to write things [...]

In Search of Stupidity

Alexis Leon — Sat, 22 Oct 2005 05:09:25 +0000

In 1982, Tom Peters and Robert Waterman, based on their study of forty-three of America’s best-run companies from a diverse array of business sectors, published the book In Search of Excellence: Lessons from America’s Best-Run Companies. The book described eight basic principles of management—basis for action, proximity to customer, autonomy and entrepreneurship, productivity through people, [...]

Software Configuration Management Handbook, Second Edition

Alexis Leon — Mon, 15 Aug 2005 07:12:09 +0000

This is the second edition of the book A Guide to Software Configuration Management. The change in name (it should have been A Guide to Software Configuration Management, Second Edition) is a little bit confusing, but the author explains why the name was changed–due to the change in scope, magnitude and coverage of the book.

Apart [...]

Customers.com

Alexis Leon — Mon, 15 Aug 2005 07:11:00 +0000

How to Create a Profitable Business Strategy for the Internet and Beyond

Patricia Seybold, a world-renowned consultant and expert on e-commerce, has done a commendable job in demystifying the myths and offering a new perspective about e-commerce in the book “Customers.com: How to create a profitable business strategy for the Internet and beyond”. The book is [...]